July was an incredibly busy month for me. After returning from an Independence Day trip to visit my husband’s family i Santa Fe, I had a few short weeks to prepare for my daughter’s graduation trip to New York City, immediately followed by a visit to my family in Detroit. And did I mention that my daughter came home from her stint as a junior camp counselor less than forty-eight hours before we flew east?
The only AFMarCom work I planned to do during my vacation was specific tasks for clients – visiting a historical archive in Michigan to scan in photos for the website of a Detroit-area medical foundation, and finishing some graphics for a Phoenix-area chiropractor. I didn’t plan on writing any blog posts or sending out newsletters, and although I had originally planned to duplicate my personal Facebook travel updates on my AFMarCom Facebook business page, I ultimately decided not to. (Instead, I’ll post a link to travel-related blog posts for fans who are interested.) However, I did expect to use Twitter, both personally and professionally. I was as surprised as anyone when, several days into the New York leg of our trip, I realized that I hadn’t even glanced at Twitter, and I had no desire to do so.
The main reason I felt this way is that the people who were truly interested in updates from me, as well as the people who might reliably be able to answer any travel questions I had, are all my personal friends and they are all hanging out on Facebook. I don’t think the people who follow me on Twitter were dying to hear what I was up to — if you were, let me know for future trips! — and even though I find links to really interesting things to read and discuss on Twitter, I wasn’t going to be reading about business, politics, health or even random weird funny stuff while I was cramming the maximum amount of activities into eleven days.
I’ve been all over Twitter during other trips, so maybe it was just a case of needing a break — or more specifically, not knowing I needed a break until naturally I took one.
There is no specific advice in this post, just a report about my experience. Have you had a similar experience? Share in the comments section!
Need to learn how to use the major social networks? Need to establish a social network presence for your product or service? I can help you! Contact me at info@afmarcom.com or 602.735.3107.
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